WordPress page builders are becoming an ever more popular feature of WordPress websites. They streamline the website design & development process while also making website updates easy to complete for users of all abilities. When choosing a WordPress page builder, there are several factors that a business should consider. We explore these key factors and
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Having a website is essential to any business. Websites need to be attractive, functional and easy to update. They are also a significant investment for most businesses and therefore it is important to choose your website designer carefully. This article outlines five questions you should ask a website designer when looking for a new business
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It is often said that your website is your digital shop window. Ensuring that you have an up-to-date website should be a priority for your business. If your website is an online shop, it displays your products to customers. If you provide a service, your website informs potential clients of the services you offer, as
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Business owners face a difficult decision when they are looking to engage a digital marketing agency. There are an abundance of different agencies, each with their own areas of expertise and specialist areas of marketing. You will want to find a digital marketing company that you can trust to work with your business and help
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For a business that is looking to attract and retain customers online, a website is often the central part of their digital marketing strategy. In many cases, it will be the destination that your potential customers will arrive at from all your other marketing channels. As your business grows your website should grow with it:
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Google’s impending change to how it marks websites that are served without an SSL certificate from July 2018 in its Chrome browser has brought SSL certificates to the attention of business owners. From July, users of the Google Chrome browser will be shown a ‘not secure’ warning when visiting a website that does not have
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Great websites enhance the reputation of a business and provide an enjoyable experience to potential customers. We use websites like this every day for online shopping, managing our money or sharing memories with our friends. How often do you consider whether your business website is delivering an enjoyable experience to potential customers? It is very
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The speed at which the pages on your website load has been recognised as an important SEO consideration for many years now. It is not a coincidence that there is a clear correlation between a fast page load speed and great Google rankings. In the last week, page speed has been elevated from an important
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If you have a WordPress website, it is likely that you have used a plugin or perhaps several plugins on your website. They are great for extending the functionality of your website without having to fray into the complex realm of coding. At VIP IT, we use a wide range of plugins on the client
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