Digital Marketing Basingstoke

SEO BASINGSTOKE

Get Your Basingstoke Business Found Online

Search engine optimisation (SEO) is an effective way to get your Basingstoke business found by potential clients or customers when they are searching for the products/services that your business provides. If your website is not visible to your target audience when they search for relevant keywords and topics, you will be missing out on opportunities to secure new clients. We help Basingstoke businesses generate visibility, website traffic and quality leads and sales through SEO. If you are looking to attract clients/customers to your business organically, investing in SEO could be right for your business.

At VIP IT, we have worked with many businesses in Basingstoke and are based in the nearby town of Andover, which makes us a leading choice for businesses across Hampshire. Your Basingstoke business will need a successful SEO strategy that can be delivered by an experienced SEO consultant with the experience and expertise required to deliver exceptional results. Why not book a free consultation with our SEO consultant and Chartered Marketer, Liam to find out how VIP IT can help?

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SEO Andover

Our Basingstoke SEO Services

Helping BASINGSTOKE Businesses Grow

If your business is looking for SEO in Basingstoke, you need a professional SEO company that you can trust. VIP IT has helped Basingstoke businesses increase their visibility, drive more traffic to their website and secure valuable leads/sales. There are many routes to SEO success and VIP IT has a portfolio of services to help you get there from on-going SEO management and one-off SEO through to an SEO audit to help you get started. By working with our founder, Liam, your business can unlock its potential and start using SEO as an engine for business growth through driving increases in organic visibility, website traffic, leads, and sales.


SEO Management

Our comprehensive SEO management service will help your business enhance its online visibility, grow organic traffic and generate more enquiries/sales. If you are serious about growing your SME and can commit to long-term SEO, find out more.

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One Off SEO

The accessible way to access SEO support for your business. Establish SEO foundations that your business can build on without committing to our full SEO service. A popular choice for businesses that require short-term specialist support.

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SEO Audit

Secure an accurate assessment of how your website is performing, what the pressing SEO issues and get an objective view on your website's SEO health with our SEO audit service. This service includes a comprehensive SEO report.

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We Are Trusted By

We are trusted to deliver digital marketing services to B2B and B2C businesses across a range of sectors. Our clients include businesses in the tech, legal, financial services and ecommerce sectors, based both here in the UK and internationally.

Biotheia
Asset Advantage
Impact Call Centre
Pan Oston
Ward Williams
Executive Solutions Consultancy
CFone Communications
Pink Fluff HR
GottaBe Marketing
Castles Estate Agents
Virtual Umbrella
Emma Haggas Art

Why Choose VIP IT As Your Basingstoke SEO Partner

Get Ahead Of Your
Local Competition

If you are ready to grow your Basingstoke business, it is time to commit to SEO. If you want it to become an engine for business growth, you need to be consistent and innovative, yet follow SEO best practice. At VIP IT, we target long-term SEO success for clients, setting the shortcuts aside and drawing on our proven processes and techniques to grow your online presence organically and sustainably. We have delivered successful SEO campaigns for Basingstoke SMEs across a range of sectors, including B2B and B2C services, financial services, hospitality, and more. We are committed to helping every client reach their SEO potential by following best practice, using professional SEO strategies to drive sustainable, organic results.

Experienced SEO
Experts

By choosing to VIP IT as your Basingstoke SEO partner, you will be supported by a dedicated, experienced and skilled SEO consultant who will help your business. No ifs, no buts. VIP IT is focused on delivering exceptional SEO and the results that match for every client. Led by our founder, Liam, a Chartered Marketer with nearly 10 years’ SEO experience, our clients benefit from senior level experience and a personal approach. Why not book a free consultation with Liam to find out how we can help your Basingstoke business grow with SEO?

Secure Your Free, No-Obligation SEO Consultation

During this complimentary SEO consultation, we will explore how our SEO services can help drive your Basingstoke business's online growth. In the meantime, let our existing clients do the talking. Visit our Success Stories page to gain an insight into what our existing clients have to say about us and our services.

Book A Free ConsultationSpeak To An SEO Specialist
Gain Advice To Help Your Business Grow With SEO
Tailored Advice As To Which SEO Services Will Work Best

Basingstoke SEO Management

GROW organic TRAFFIC, GENERATE MORE ENQUIRIES/SALES

For those that are serious about growing their business and committing to SEO for the long-term, our SEO management service is the perfect match! Our SEO service includes exactly what your business needs to grow its online visibility, website traffic, leads and sales.
Everything that we do is focused on delivering long-term, sustainable growth for your Basingstoke business through a bespoke SEO strategy that we will expertly implement. For our SEO management service we require a minimum six-month commitment to ensure that we have the right results timeframe to make an impact and drive progress. It is for Basingstoke businesses that are seeking a long-term marketing partnership that evolves and grows with them. Clients that commit to our complete SEO service and who work with us in a close partnership will benefit the most and achieve the best return on their investment in SEO.

The VIP IT SEO management service starts with detailed keyword and competitor research to uncover opportunities and identify how best to make the most of them. After agreeing target keywords and topics that match your business priorities, we continue with a full website audit. This grades the health of your website, identifies SEO issues that might be holding your website back and provides a benchmark from which progress can be measured. The combination of the keyword research and SEO audit inform the foundations of your bespoke SEO strategy, which can include content, technical fixes, and link building. Our SEO management service is designed to be bespoke and comprehensive, so we will optimise your existing website content and even prepare new website content for you, to achieve maximum SEO impact and longevity.

If you are serious about growing your Basingstoke business organically and improving your online presence, our ongoing SEO management service could be just what your business needs. It is, after all, the route to sustainable, long term success and making the most of your website. Why not book a free consultation with Liam, our Chartered Marketer and specialist SEO consultant, to discuss how SEO management can help attract your ideal clients to your business.

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How SEO Work Is Done
How To Write An SEO Strategy

One-Off SEO Basingstoke

Establish SEO Foundations in an Accessible Way

One-off SEO is a more accessible way to access SEO support for your Basingstoke business. We will work with you on a project basis to establish SEO foundations that you and your team can build on without committing to a long-term contract. Our one-off SEO service is often used by businesses who have an in-house marketing team and only require short-term specialist support or who are unsure if SEO will work for their business but still want to establish the SEO fundamentals. It could be right for your business, depending on your goals, website and its current SEO health. We are happy to review your website and advise as to whether one-off SEO will work for your business and its specific circumstances. Our bespoke packages are well suited to SMEs who are looking for a springboard to build their SEO presence from.

Our one-off SEO services starts with comprehensive keyword research and often competitor research (depending on your chosen package), both of which are tailored to match your campaign goals. Following this, we complete a website audit to identify SEO issues and assess the health of your website. After the audit, the service progresses onto targeted on-page and technical optimisation. While we can’t achieve as much as we would with our full SEO management service, we focus on a small number of focus areas and complete intense optimisation in these areas. This stage can include optimisation of existing website pages, content writing, technical SEO fixes and user experience optimisation.

Choosing a one-off SEO optimisation service with an experienced SEO consultant and Chartered Marketer, you can set your Basingstoke business up with the firm foundations required for search engine success. After we have completed the one-off project, we hand over to you, so you can work on creating content and optimising your website on an ongoing basis. Alternatively, you can continue working with us by signing up to our full SEO management services.

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SEO Audit

Uncover SEO Issues And Assess How Your Website is Performing

SEO can be quite a technical discipline and it is rarely obvious how every aspect of your SEO is performing. While your website’s leads/sales and traffic can be good indicators, they do not cover every aspect of SEO. Our SEO audit will assess how your website is performing so you can address pressing issues and develop your SEO strategy yourselves. It is very much about providing a useful external perspective and an objective view on the health of the website, while uncovering opportunities for improvement. The SEO audit service is particularly useful for businesses with in-house marketing teams with some SEO expertise who seek a specialist external perspective. It is also well-suited to any Basingstoke business that requires an independent and objective view on their SEO performance.

As part of the SEO audit, you will receive a comprehensive website report that outlines the key SEO issues that are present on your website. Alongside this, advanced analysis and recommendations from our SEO expert and Chartered Marketer, Liam, will provide you with the guidance that you need to improve your website. If you are looking to improve your SEO visibility and generate leads and sales for your Basingstoke business, our professional SEO audit service could be perfect for your business. After your audit, we can also provide additional support with implementing the recommendations and making the most of SEO through a one-off SEO project or our full SEO management service.

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Hampshire SEO

What Our Valued Clients Say

Since 2015, we have helped a range of clients grow online through SEO management services, PPC management services or WordPress web design services. Here’s a small selection of testimonials from some of our valued clients, who have gained visibility, enquiries and sales through working with VIP IT.

  • Russell Clear
    Liam, is really a true professional, very helpful and speaks in away that is inclusive and clear. I would recommend him. He will advance your business website and provide support when needed.
    Russell Clear
    Director at Light Tech
  • Sarena Harwood
    I've worked with Liam on several websites when I was employed by other businesses. When I went freelance, I trusted Liam to build my business website. Each time I work with Liam he's so professional and gets everything done in a really organised way and gives you updates on the site progress. I would not hesitate to recommend Liam's services to friends, family and clients.
    Sarena Harwood
    Marketing Partner at Marketing with Sarena
  • Rupa Lyall
    I can’t recommend Liam highly enough! He did an absolutely fantastic job creating my menopause clinic website and has an excellent understanding of the pharmacy profession and the regulatory requirements involved. His work ethic is outstanding, and his calm, professional manner made the whole process stress-free. Nothing was ever too much trouble, and he went above and beyond at every stage. I’m absolutely thrilled with the final result and wouldn’t hesitate to recommend him to anyone looking for a high-quality, professional website.
    Rupa Lyall
    Director at Your Menopause Care
  • Teja Sirec
    A fantastic digital marketing agency! I used them to set up a Wordpress website for my new business and optimise it for SEO. A pleasure to work with - quick, professional, responsive. Job done rapidly and well. What else could one ask for?
    Teja Sirec
    Director at Biotheia
  • Caroline Bartholomew
    I have been very impressed with the service provided by VIP IT in designing and building our new website. The calls to action are already proving to be really effective in capturing valuable enquiries. The whole project went very smoothly from start to finish, and I was impressed with Liam’s knowledge and creative ideas. I can really recommend VIP IT. Many thanks for doing a great job!
    Caroline Bartholomew
    Marketing Manager at Asset Advantage
  • Ros Butterwick
    Since taking over the management of our SEO and Google Ads campaigns in March 2022, VIP IT have transformed our website into a significant source of leads for our business. We have secured new business from our digital marketing, a large proportion with companies that match our target client profile. We see VIP IT as a trusted partner that we look forward to continuing to work with.
    Ros Butterwick
    Sales Director at Impact Call Centre
  • Michael Gale
    Liam created a successful online strategy with us that boosted our SEA & SEO. We see significantly better results from our Pay-Per-Click and & Display Advertising campaigns, and our SEO scores are improving every month. Resulting in more qualitative leads for our sales reps in the UK. Overall, VIP IT improved the visibility and competitiveness of Pan Oston in Great Britain and Ireland.
    Michael Gale
    Marketeer at Pan Oston BV
  • Mark Hodgkinson
    The team at VIP IT really take an interest in your business. They’ve helped me analyse where we want our business to grow and given a clear map of how to get there. Our website traffic for CFone is up by 1000% since working with Liam and his team of professionals. If you want your business to excel, make contact with VIP IT your customers and your business will reward you for it.
    Mark Hodgkinson
    Director of Operations at CFone Communications
  • Mark Cooper
    Liam interpreted our requirements, which weren’t easy, and modified the website accordingly. Very flexible and professional service, with great patience whilst we refined our needs. Highly recommended.
    Mark Cooper
    Director at Executive Solutions Consultancy

    Elements Of SEO

    Key Elements Of SEO Success

    As Basingstoke SEO specialists, we have the experience and expertise needed to achieve SEO success. From keyword research to technical SEO, we have the skills you need to drive organic visibility, traffic, and leads.

    SEO Keyword Research

    Keyword research is the critical first step in every SEO process. By identifying suitable and valuable keywords, your business will know what it needs to target in order to reach its ideal customers. At the keyword research stage, we take account of a range of factors when choosing keywords from search volume and competition through to business priorities and competitor keywords. We complete detailed keyword research at the start of every campaign and on an on-going basis for our valued SEO management clients.

    On-Page SEO

    On-page SEO continues to play an important role in determining how well websites rank in search engines for their target keywords and topics. It is all too common for websites to look modern and attractive but to not be optimised, which makes them practically invisible to potential customers. Typical on-page SEO optimisation includes optimising existing website content with relevant keywords in headings and copy while also adding ALT texts to images. Preparing optimised meta data in another key element of on-page SEO that we focus on.

    Content

    Content is very much the cornerstone of SEO, and it has great influence on how visible your website is. Preparing new optimised content in the form of pages, service pages, case studies and blog/news articles is a great way to reach potential customers and improve your discoverability. By creating and publishing content regularly you can get ahead of your competition and improve your visibility. We help clients by optimising existing website content and preparing new optimised content. In both cases we work in close partnership with clients to ensure that any content produced is suitable for their target audience.

    Technical SEO

    Technical SEO is an important discipline within SEO and is concerned with improving the technical SEO health of your website. The technical SEO health of a website is determined by the extent to which it complies with SEO best practice. When a website is not fully compliant with SEO best practice there will be SEO issues in the background that are affecting it. The higher your website’s technical SEO health is, the higher the chances are of it being visible for your target keywords. We complete SEO audits for clients to determine the SEO health of their websites and strive to resolve SEO issues wherever possible.

    Off-Page SEO

    Off-page SEO is all about the SEO practices that are undertaken external to your website that can improve its online visibility. The key elements of off-page SEO include gaining relevant backlinks, guest posting and securing reviews to name but a few. We develop proactive off-page SEO strategies for clients that increase their website authority and grow their organic traffic. For many clients, their off-page SEO activities will include backlinking, guest posting and reviews although these vary depending on their website, business and the sector that they operate within.

    SEO Analytics & Reporting

    Remaining informed of the progress and important trends that relate to a website are key to the success of an SEO campaign. By analysing data from platforms including SEMrush, Google Analytics, Google Search Console and HotJar, it is possible to monitor progress and identify useful trends that can be used to inform SEO activities. We provide our SEO clients with monthly reports that outline our progress in terms of keyword rankings, organic traffic, conversions, and technical SEO health. While we have reporting templates, we develop reports that are tailored to each individual client.

    Specialist Basingstoke SEO Services

    Our Areas Of Expertise

    Our specialist SEO services deliver far more than just the basics. We are experienced at driving organic search visibility at a local, national and international level for B2B and B2C businesses and local Basingstoke businesses. If you need specialist SEO help, get in touch and find out how we can help your Basingstoke business grow through SEO.


    Local SEO

    Become visible to potential customers searching for the products/services that you offer within Basingstoke with our Basingstoke SEO services. We can also help you to gain local visibility within other towns, areas and counties that are relevant to your business with a carefully crafted local search strategy.


    National SEO

    Gain valuable visibility to potential customers that are searching for the products/services that you provide nationwide. National SEO campaigns are suitable for businesses that operate across the UK and are serious about improving their keyword rankings, organic traffic, and enquires/sales.


    International SEO

    Our international SEO service is suited to businesses based outside of the UK that are looking to become visible in the UK. We have all the expertise and experience required to help businesses based abroad to effectively target the UK market and develop a strong SEO presence that grows with their business.


    eCommerce SEO

    SEO is key to growing the online visibility, website traffic and sales of an eCommerce business. We help new and growing eCommerce businesses to capitalise on SEO opportunities and access new potential customers UK-wide. We support a range of eCommerce platforms including Shopify and WooCommerce.


    SEO For New Websites

    It is common for businesses to invest a significant proportion of their marketing budget in a new website and not consider how they are going to become visible to potential customers/clients. We help businesses gain online visibility and establish strong SEO fundamentals to generate enquiries/sales.


    SEO Consultancy

    SEO can present many challenges to businesses and few know how to overcome them. Many businesses need individual help tailored to their specific needs to succeed at SEO. Our SEO consultancy service provides expert SEO help to ambitious businesses that strive for success.

    SEO Tools That We Use

    Our Chosen SEO Platforms & Tools

    SEO experience and expertise are important but so are the SEO platforms and tools that an SEO company use to deliver their services. At VIP IT, we use a specially selected suite of SEO platforms that help us deliver great results for Basingstoke clients.

    SEMrush

    SEMrush is an industry leading digital marketing platform that is trusted by global brands and many leading SEO companies. We use SEMrush extensively throughout our SEO services for tasks including keyword research, SEO audits and backlink research to name a few.

    Google Analytics

    Google Analytics remains the best and most accurate way to measure and report on the organic traffic, user behaviour and conversions recorded by a website. We use the latest version of Google Analytics (GA4) to direct our SEO campaigns and keep clients informed of progress.

    Google Search Console

    Google Search Console is a key tool for every SEO professional as it provides a useful interface with the world’s leading search engine. We use Google Search Console to measure organic performance and identify Google issues as and when they arise.

    Hotjar

    HotJar is an excellent user behaviour and analytics platform that helps businesses understand the user journey and behaviour of each website visitor. We use HotJar to monitor and understand how our clients’ website visitors interact with their website and to identify areas for improvement.

    Platforms That We Work With

    we support most platforms at vip it

    We have worked with a wide range of website platforms and content management systems (CMS’s) over many years of delivering successful SEO campaigns. We are not limited to any specific platforms and have also worked with a number of custom CMS’s. Every platform/CMS has its own SEO challenges, and we have the expertise and experience to help you overcome these and achieve search engine success for your business.

    The website platforms that we have worked with include:

    • WordPress
    • Shopify
    • Wix
    • WooCommerce
    • Joomla
    • Custom CMS’s
    Contact Us
    Why Your Business Needs SEO Management

    Discover Our Digital Marketing Articles

    Our digital marketing blog contains a wealth of insights from our digital marketing experts including our founder & Chartered Marketer, Liam. These free resources are there to help marketing managers, marketing directors and business owners explore and learn more about SEO management, PPC management and WordPress website design.

    Why Basingstoke Businesses Choose VIP IT

    AS THEIR SEO PARTNER

    Selecting a professional SEO company or consultant to partner with is not easy. There are so many factors to consider and choosing the right Basingstoke SEO consultant can make all the difference to the results that you achieve. As an independent SEO consultancy, VIP IT stands out from other SEO companies and agencies in and around Basingstoke. VIP IT brings specialist SEO expertise to ambitious and growing SMEs. Liam’s ten years of SEO experience across a wide range of sectors and Chartered Marketer status brings a specialist's perspective to your SEO that will help your Basingstoke business make the most of SEO.

    Expert Digital Marketers

    All our SEO services are planned and executed by a professional and qualified SEO consultant. The independent, bespoke nature of our business allows us to focus on delivering a high-quality service to our valued clients.

    Diverse Industry Experience

    Our success spans multiple sectors in both the B2B and B2C spaces, which is testament to our success in tailoring effective digital marketing strategies to specific sectors. We have worked with clients in various sectors including technology, law, property, leisure, consultancy, e-commerce and more.

    Client-Focused

    Each and every client matters to us. Liam works with clients personally, ensuring individual attention and the complete VIP service at every stage. As a Chartered Marketer, Liam brings invaluable insights to the businesses that he supports.

    Create Innovative Campaigns

    We continuously integrate the latest marketing strategies into our SEO campaigns, ensuring that our clients receive the maximum possible return on investment. Our innovative campaigns make use of artificial intelligence (AI) and world-leading SAAS platforms alongside expert human-led insights.

    SEO FAQS

    we answer commonly asked seo questions

    Contact Liam Saunders, Chartered Marketer

    Liam is READY TO HELP YOUR Basingstoke BUSINESS GROW
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    Liam is ready to help your Basingstoke business grow through exceptional digital marketing. As a Chartered Marketer, Liam is an experienced, qualified and committed marketing professional. Why not get in touch using the form below or if you are ready, book a free consultation to discuss your requirements?

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    • Zoom meeting, Teams meeting or phone call